This project involved designing a full brand identity package for NovaTech, a fast‑growing technology startup. The scope included logo design, typography system, color palette, and brand guidelines. The challenge was to balance modern aesthetics with professional credibility. I developed a geometric logo mark inspired by connectivity and progress, paired with a clean sans‑serif typeface. The color palette combined deep blues with vibrant accents to reflect trust and innovation. Deliverables included stationery, social media templates, and presentation decks. The final identity gave NovaTech a strong foundation to scale globally while maintaining consistency across platforms.